Fresh Island Fish Co, Oahu - Honolulu

Love, love the fresh fish that's packed with an ice pack! We've been buying since March. Easy online ordering. Super nice employees when you pick up efficient pick up procedures. They're the best!

Fresh Island Fish is typically a wholesaler to restaurants however with the pandemic going on and so many restaurants closed or slower than normal, they began a retail pick up.At first (maybe around April , they began selling to the public on a first come, first served basis. I heard the wait was sometimes 2 hours! They quickly adjusted and now have online preorders (and prepayment . It seems they do preorders on a Thursday at noon (and they sell out within minutes so you need to be fast! . Before checking out, you must also select a pick up window preference: 8 9a, 9 10a or 10 11a.On Friday, you receive a confirmation email with your order number, pick up window and also which line to drive in when you arrive. They color code the lines (ex: purple and red lines and some of the text in your email is the color of the line you need to be in so there is no mistaking where to go.When you arrive on Saturday during your pick up window, you get in the line as directed on your order email. You may either have your email on your phone or printed ready or even write the order number down on paper. First you will show your order number to a person who types it into their iPad. You then follow the line forward and at the front of the line, there are huge coolers that the staff pull your order from. The fish are all bagged and tagged by order number.This company seriously has made one of the biggest pivots I've seen in the pandemic. From changing their customer base to finding a better organized system for distribution amazing!!Oh... and the fish is amazing, so fresh! My favorite is definitely the salmon!

Among the hardships of 2020, Fresh Island Fish was a blessing.During COVID-19, they began selling fish directly to consumers (no middle man) due to the shutdown and closure of the food industry. I've ordered from them 4 times already and have not been disappointed! Back in April, I spent almost 2 hours waiting in a car-line to purchase fish on a first come first serve basis. Ahi was going for $4/lb! Unbelievable! Now, they have only accept online orders, which sell out within minutes, and pick-up from Pier 38 is organized and seamless. Fresh Island Fish has been amazing, especially considering that they weren't a retailer pre-covid. Although the prices are no longer $4/lb, the freshness is unbeatable and buying from them is supports local fishermen.As long as they keep selling, I'll keep buying!

We ordered from here twice over the past couple months and are pleased overall with the quality of the fish. The first order about six weeks ago seemed slightly better than last weeks order, especially the poke.Both times we ordered 3 packages of ahi and a poke kit. We eat the poke the first night and last time cut the prime part off for sashimi. One of the things I like is that they trim the skin off. They also wrap each piece of ahi well so it doesn't leak.TIP on freezing and prep. We cut the ahi into steaks and wrap them individually then freeze them in packages of 4 or 5 steaks to use for one meal. Our latest way of preparing the ahi is baking them in parchment paper (you can buy it at Longs or Safeway by the Saran Wrap . I prep veggies like spinach, thinly sliced peppers zucchini, shiitake, ginger,and have jars of mayo, oyster sauce, chili paste, shoyu. Each person can make their own packet of veggies, sauce and ahi. Look on YouTube or google for recipes (papillote or cooking fish in parchment.

Bought fish from there two times during quarantine. The first time was great ! Excellent piece of sashimi grade ahi as advertised and smooth pick up. Bought a second time and was disappointed that I can't get myself to give it another try. It definitely was not sashimi grade ahi slab and should not be advertised as such! I kept cutting away at it trying to find a good piece but I could not . No matter how much I kept cutting. And parts of it looked grayish in color. Ended up having to cook the whole thing. I emailed them to let them know and got zero response . Won't buy from there again!! Not worth the chance .